Retail Sales Manager - East Region

Position Summary:

The Regional Sales Manager is responsible for achieving the sales objectives within an assigned territory, including retailers and retail distributors. This individual will serve as the single point of contact for Ventura Foods within the respective territory. Ideal candidate livs in MA, upstate or northern NY, CT, RI, northern NJ, VY, NH or ME. 

Major Duties and Responsibilities:

• Manage the retailer and distributor accounts within the territory, including communication, distribution, placement, promotions, contracting and trade support to achieve the Company's sales objectives for Retail.  Leverage the Edge Selling Cycle and Ventura CVP elements to grow the territory.
• Maintain current and complete activity through the Company CRM and Trade Management tools, as well as monitoring sales activity through Company data tools, following spend guidelines as authorized by the Company.
• Monitor the activities of the sales agencies under contract to achieve the Company's sales objectives at the customers within the territory including monthly reporting to and from the agencies on progress against objectives.
• Regularly and consistently reviews sales results, market analytics and promotional activities and results with Director.
• Proactively recommend promotional and distribution opportunities in existing and new accounts in accordance with the Company's objectives & trade guidelines.
• Partner with Risk & Contract Management team to design, execute, and maintain oil contracting strategies with key customers as needed.  Submit these contracts to OT through Velocity and subsequently to the customer for signature.
• Make routine retail store calls to ensure that the Company's objectives are being achieved at retail in regard to pricing, placement, promotion and freshness.

Education and Experience:

• 5+ years experience in selling brands, private label and/or custom made products at retail customers and/or distributors or wholesalers is required.
• Must have Foodservice or Deli/bakery retail sales experience, is required.
• Bachelor's degree or equivalent experience, is required.
• Deli/bakery retail sales experience is highly preferred.
• B2B sales experience is highly desired.
• CRM experience (i.e. Salesforce, etc.) is greatly helpful.
• Broker management experience is preferred.
• Ideal candidate livs in MA, upstate or northern NY, CT, RI, northern NJ, VY, NH or ME. 

Knowledge and Skills:

• Must be comfortable engaging with the retailer at all levels, from regional and corporate buying offices, to in-store work.
• Must have working knowledge of syndicated industry data, customer specific data where applicable and be able to apply the information effectively in presentations with the customer.
• Must have experience holding a broker sales agency accountable for their results.  
• Must have the highest business and personal integrity.